Today, we will be covering the tips I learned from reading articles about Pinterest for bloggers. Of all my social media accounts, I have found that my Pinterest account is the most difficult for me to get the hang of. I have found these tips to be the most helpful in creating a strategy which is why I am eager to share them with you!
SWITCH YOUR ACCOUNT TO A BUSINESS ACCOUNT
FOR HIGH ENGAGEMENT YOUR PIN NEEDS TO BE HELPFUL, DETAILED, INTERESTING AND HAVE A CALL TO ACTION
Have a concise and honest description of what your pin is about. Pinterest is like Google since it uses a search engine that finds results based on keywords so make sure you describe in detail the content of your pin. You can check what keywords are being searched the most by using the search bar on Pinterest, simply type a descriptive word in your niche (for example, beauty) and it will tell you what is currently being searched the most. Be sure to include this in your pin descriptions.
USE THESE TYPE OF IMAGES
- Vertical pins tend to receive the most engagement
- Make sure the background is not too busy but more simple
- ALWAYS include your logo or website name for blog-related pins so that when others repin the audience being reached knows where to find you by just looking at the image.
It is also a good idea to create custom images for each of your boards with one of the websites above so that your profile looks more put together.
FOLLOW THE 80/20 RULE
If you are just starting out as a blogger, try to keep your Pinterest boards 80% others material and 20% related to your blog posts.
JOIN COMMUNITY BOARDS
Find Pinterest boards related to your niche here and see what boards you would like to join. Since these boards cannot be joined instantly, message the creator of the board and kindly inform them of what your blog is about, your link and express interest in joining.